The Craftsman Exclusive 875 Platinum Series™ engines were designed to be best-in-class combining power, performance, features, and size. These engines offer consumers and professionals commercial-grade features including easier starting, smoother and quieter operation, increased durability, and longer life. Featuring Smooth Start™ (Craftsman Exclusive) – Two advanced engine features combine to give you an easier starting engine the Most Reliable Starting (MRS) Spark Plug and the Advanced Ignition Coil. ReadyStart® – No priming. No choking. Just pull for power.